Ayo Haastrup is an experienced and results-driven marketing manager with a strong background in developing and implementing growth strategies across diverse industries such as Fintech, Insurance, Media, Biotech, FMCG, and Transport.
She is skilled in using technology, data, and analytics to identify customer acquisition opportunities and drive business growth. Ayo is passionate about start-ups and performance marketing, with expertise in various marketing channels and campaign management.
She has worked with notable companies such as Nairametrics as a social media manager, Mizalaa as a growth marketing manager, Inkblot as a community growth manager, Rida, Yango, and Showmax. Ayo currently holds the role of social media growth lead at Rwazi, where she continues to make significant contributions to the company’s success.